![]() ![]() With the real-time communication this platform offers, you can enhance the capabilities of your business. You can plan to either send transactional messages, use it to perform live chat, or design drip campaigns to cater to several use cases. It calculates usage based on the number of sessions/interactions that occurred using the WhatsApp API. In return for using this service, WhatsApp would charge you for the usage. As a result of this API, the business can interact with all its customers with a common number whereas giving its agents the capability to view their conversations. WhatsApp API ensures that large companies can easily cater to their pool of customers easily using the API. How will you manage their schedules and ensure they converse in real-time? ![]() Say you have several agents employed with you, working round-the-clock to extend customer service and engagement. Now, let’s break this down to understand it better. It is a product offering of WhatsApp catering to businesses that need to make use of automation to interact with thousands of their customers, and they do this using this API. ![]() In this article, we go over what is WhatsApp Business API, why should a business use it, and how is it helpful. It is not just another support channel but a multi-faceted and highly conversational channel that can be used for purposes including but not limited to lead generation and customer service. It has opened up new business opportunities and increased the support landscape further. Messengers are becoming the go-to for most business buyers who want to know more about the product or get some support regarding implementation.Īmong the several Messenger applications currently being regarded by businesses, WhatsApp Business API is growing popular. They want something more real-time and practical. People don’t prefer waiting in long queues or holding on to their phones till a customer service agent comes to offer them a response. At least 79% of millennials want mobile responsive customer support, while 90% expect businesses to have some kind of online support. This survey showed that people expected the companies to respond on messenger apps within the hour.Įven today, the statistics remain to be true. When Salesforce conducted a similar survey, they realized that 80% of the buyers expect immediate communication. From purchase to customer service, your customer is looking for real-time communication.Īccording to a survey conducted by Salesforce, 80% of customers said that the company’s customer service is as important as the products/services they offer. Please contact Mtalkz for more detailed information or assistance with integrating WhatsApp API in your website.We live in an era of “now,” where everything we want needs to be given immediately. Please note that it’s important to ensure that your website is compliant with WhatsApp terms of service, security, and data protection measures. To implement the API, you will need to work with a developer who can integrate the API into your website, they will use the WhatsApp Business API documentation and resources provided by WhatsApp to implement the API.Īfter the integration, you will be able to send messages to customers, such as notifications, alerts, order confirmations, and customer service inquiries. Once your WhatsApp Business Account is linked to your website, you can then use the API to create and send automated messages, handle customer inquiries and support, and build custom workflows. This can be done by using one of the approved WhatsApp Business API providers, such as Mtalkz. Next, you will need to create a WhatsApp Business Account and link it to your website. Once your application has been approved, you will be given access to the WhatsApp Business API, including the necessary documentation and resources to get started. Integrating WhatsApp API in your website can be done in a few simple steps:įirst, you need to purchase the plans by Mtalkz for WhatsApp Business API by visiting here. ![]()
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